Zimmerman Carpet Cleaners (ZCC) is a company that I actually used to work for. When I graduated from Design school, there wasn’t much work for a designer, as that was during an economic downturn. When’s the last time we had an upturn? Anyway, Mike Zimmerman went to my church, and had been operating his carpet cleaning business for almost twenty years. I began working with him, and stayed on full time for five years while I built my Design business on the side.
ZCC is a company that first and foremost is all about quality. If they had to choose between doing work that was of the utmost quality versus doing work that wasn’t as good, but getting more business, they would always choose losing business but keeping quality high.
I created a new identity for them, with a modified, realigned logo and typography choices, solidified color scheme and a new website.